# The world's most valuable brands of 2023 (Kantar BrandZ)

The top 10 of the 2023 Kantar BrandZ ranking of the most valuable global brands, led by Apple.

- 8 votes · 10 items
- Mar 29, 2024 · gabriela_achadinhos
- https://even.best/en/l/3964/the-world-s-most-valuable-brands-of-2023-kantar-brandz

## Top 10

1. **Apple** (1 · ▲1 ▼0) — iPhone, Mac and services
2. **Google** (1 · ▲1 ▼0) — search engine
3. **Microsoft** (1 · ▲1 ▼0) — software and cloud
4. **Amazon** (1 · ▲1 ▼0) — e-commerce and cloud
5. **McDonald's** (1 · ▲1 ▼0) — fast food
6. **Visa** (1 · ▲1 ▼0) — payments
7. **Tencent** (1 · ▲1 ▼0) — Chinese digital giant (WeChat)
8. **Louis Vuitton** (1 · ▲1 ▼0) — luxury
9. **Mastercard** (0 · ▲0 ▼0) — payments
10. **Coca-Cola** (0 · ▲0 ▼0) — soft drinks

How is this ranking ordered? By people's votes: each ▲ adds a point and each ▼ takes one away. Anyone can vote and add what is missing.