# Japan's favourite souvenir sweets

The ranking of favourite souvenir sweets from LINE Research's July 2021 survey of 5,252 people aged 15-59 across Japan, plus Nikkei's 2020 'best regional sweets' reader poll.

- 0 votes · 14 items
- Oct 12, 2022 · Takumi Yamazaki
- https://even.best/en/l/908/japan-s-favourite-souvenir-sweets

## Top 14

1. **Shiroi Koibito (Hokkaido)** (0 · ▲0 ▼0) — First overall with almost 70%; first in every age group from the 20s up.
2. **Yatsuhashi (Kyoto)** (0 · ▲0 ▼0) — Second overall; first for teens of both sexes, the school-trip classic.
3. **Momiji manju (Hiroshima)** (0 · ▲0 ▼0) — Third overall, second among people in their 30s.
4. **Nagasaki castella (Nagasaki)** (0 · ▲0 ▼0) — Fourth overall, second among people in their 40s and 50s.
5. **Tokyo Banana (Tokyo)** (0 · ▲0 ▼0) — Fifth overall, steadily in the 40% range in every age group.
6. **Unagi Pie (Shizuoka)** (0 · ▲0 ▼0) — Over 50% among people in their 40s and 50s.
7. **Hagi no Tsuki (Miyagi)** (0 · ▲0 ▼0) — First in Nikkei's reader poll; sixth among people in their 50s for LINE Research.
8. **Marusei Butter Sandwich (Hokkaido)** (0 · ▲0 ▼0) — Second in mail-order purchases, first among people in their 50s.
9. **Akafuku mochi (Mie)** (0 · ▲0 ▼0) — Mochi sweet popular even with men in their 40s and 50s.
10. **Hato Sablé (Kanagawa)** (0 · ▲0 ▼0) — The classic Kamakura souvenir, third among teens.
11. **Shingen mochi (Yamanashi)** (0 · ▲0 ▼0) — Especially popular with women in their 30s and 40s.
12. **Jaga Pokkuru (Hokkaido)** (0 · ▲0 ▼0) — Fifth overall in mail-order purchases.
13. **Chinsuko (Okinawa)** (0 · ▲0 ▼0) — Top ten among people in their teens and 20s.
14. **Beni-imo tart (Okinawa)** (0 · ▲0 ▼0) — Top ten among people from their teens to their 30s.

How is this ranking ordered? By people's votes: each ▲ adds a point and each ▼ takes one away. Anyone can vote and add what is missing.