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Britain's favourite chocolate bars

The top 3 according to 187 votes from people: Cadbury Dairy Milk · Caramac · Snickers. (Updated Jul 29, 2026.)

From Dairy Milk to Starbar: Britain's favourite chocolate bars ranked by lovefood on sales, longevity and the reaction they got at launch.

knitter.slow · · 25 items · 187 votes · 4 comments

Top 25

  1. 1

    Cadbury Dairy Milk

    The 1905 classic.

    ▲ 15 ▼ 3

    12
  2. 2

    Caramac

    Caramel bar from 1959.

    ▲ 11 ▼ 1

    10
  3. 3

    Snickers

    Sold as Marathon in the UK until 1990.

    ▲ 9 ▼ 1

    8
  4. 4

    KitKat

    Born as Rowntree's Chocolate Crisp in 1935.

    ▲ 8 ▼ 0

    8
  5. 5

    Galaxy

    Smooth milk chocolate.

    ▲ 8 ▼ 1

    7
  6. 6

    Twix

    Biscuit fingers with caramel since 1967.

    ▲ 8 ▼ 1

    7
  7. 7

    Wispa

    Aerated chocolate from 1981.

    ▲ 8 ▼ 1

    7
  8. 8

    Milky Way

    Nougat bar from 1936.

    ▲ 7 ▼ 0

    7
  9. 9

    Milkybar

    White chocolate and the Milkybar Kid.

    ▲ 6 ▼ 0

    6
  10. 10

    Bournville

    Dark chocolate since 1908.

    ▲ 6 ▼ 0

    6
  11. 11

    Kinder Bueno

    Wafer with hazelnut filling.

    ▲ 6 ▼ 1

    5
  12. 12

    Twirl

    Dublin-born flaky bar from 1985.

    ▲ 6 ▼ 1

    5
  13. 13

    Toblerone

    Swiss triangle with honey and almond nougat.

    ▲ 6 ▼ 2

    4
  14. 14

    Club

    Chocolate biscuit bar from Dublin.

    ▲ 4 ▼ 0

    4
  15. 15

    Starbar

    Caramel and peanut from 1976.

    ▲ 4 ▼ 0

    4
  16. 16

    Mars

    Invented in Slough in 1932.

    ▲ 9 ▼ 6

    3
  17. 17

    Lindt Lindor

    Silky milk chocolate.

    ▲ 5 ▼ 2

    3
  18. 18

    Crunchie

    Honeycomb centre since 1929.

    ▲ 4 ▼ 1

    3
  19. 19

    Flake

    Crumbly folded chocolate.

    ▲ 3 ▼ 0

    3
  20. 20

    Freddo

    The little chocolate frog.

    ▲ 4 ▼ 2

    2
  21. 21

    Picnic

    Caramel, peanut and raisin.

    ▲ 3 ▼ 1

    2
  22. 22

    Fry's Chocolate Cream

    The first mass-produced filled bar, from 1866.

    ▲ 5 ▼ 4

    1
  23. 23

    Lion

    Wafer, caramel and cereal.

    ▲ 3 ▼ 3

    0
  24. 24

    Yorkie

    Chunky Rowntree's bar from 1976.

    ▲ 2 ▼ 2

    0
  25. 25

    Toffee Crisp

    Biscuit, crispy cereal and caramel.

    ▲ 2 ▼ 2

    0

How is this ranking ordered? By people's votes: each ▲ adds a point and each ▼ takes one away. Anyone can vote and add what is missing.

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Comments (4)

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dogear_urban

Caramac making the top ten in votes makes me happy, bring it back properly!

O. Wright

Milky Way above KitKat and Galaxy? Absolute nonsense.

Meera Mehta

It's ranking all-time popularity, Milky Way was huge in the 80s and 90s

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