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💄 Cosmetics

The most valuable cosmetics brands of 2025

The top 3 according to 34 votes from people: Chanel · Lancôme · L'Oréal. (Updated Dec 15, 2025.)

Chanel dethrones L'Oréal: the top 10 of Brand Finance's Cosmetics 2025 ranking, where France accounts for nearly half of global value.

Geneviève Gagnon · · 10 items · 34 votes · 0 comments

Automatically translated (original in Français). See the original

Top 10

  1. 1

    Chanel

    US$27.3bn, the new number one.

    ▲ 5 ▼ 0

    5
  2. 2

    Lancôme

    US$6.2bn.

    ▲ 4 ▼ 0

    4
  3. 3

    L'Oréal

    US$15.6bn, up 17%.

    ▲ 4 ▼ 1

    3
  4. 4

    Nivea

    US$7.8bn.

    ▲ 4 ▼ 1

    3
  5. 5

    Guerlain

    US$7.7bn.

    ▲ 3 ▼ 0

    3
  6. 6

    Dove

    US$5.9bn.

    ▲ 3 ▼ 0

    3
  7. 7

    Estée Lauder

    US$5.2bn.

    ▲ 3 ▼ 0

    3
  8. 8

    Gillette

    US$9.1bn.

    ▲ 2 ▼ 0

    2
  9. 9

    Garnier

    US$5.3bn.

    ▲ 2 ▼ 0

    2
  10. 10

    Pantene

    US$5.2bn.

    ▲ 2 ▼ 0

    2

How is this ranking ordered? By people's votes: each ▲ adds a point and each ▼ takes one away. Anyone can vote and add what is missing.

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